Will Robertson
giraffeGi_16_9.gif

Hermès petit h holiday workshop

Designer / Illustrator / Animator

 
curtainDigital_4.jpg
 
 

Hermès petit h holiday factory

The petit h atelier is an open playground for the exceptional métiers of Hermès, established by artistic director, Pascal Mussard.

Here, unique objects are re-invented by expert craftspeople.

petit h is about transformation and fantasy.

This holiday season, I was given the opportunity to share my take on these themes in Hermès boutiques around Manhattan.

 

animation

scenes for the interactive exhibit

giraffeGif.gif
bearGif.gif
teapotGif.gif
dinnerGif.gif
winBoxGif.gif
treeGif_4.gif

 

I expanded on the spirit of these scenes in many forms throughout the activation.

 

illustration & design

invitation to pop-up workshops

 

workshops

madison avenue exterior

Whimsy and fantasy were brought to life in illustrated interactive windows and designs for animated neon signs.

scissorNeonGif_3.gif
 

madison avenue interior

illustration

neon

vestibule

vestibule

vestibule  

vestibule

 

iconography

vinyls

vinyls

selfie station art

 
 

      animated workbench

Visitors of the Madison Avenue store view the animation interactively, turning a Captain's wheel to change from one vignette to the next, or pulling a lever to see more unique animation.

 
 
animation

animation

 

wall street

scenography

 
 
 

parfumerie, brookfield place

scenography and animation

 
 
 

website

mobile

 

the party

 

VIP dinner

animation

This night was magical, a culmination of weeks of unique creative work.

Guests conversed by candlelight. Whimsical music and animation accompanied them.

 
IMG_7127.JPG
 
parfumerieGif_3.gif
dinner_1.jpg

iconography & menu illustrations on tables

dinnerTable_1.jpg
Robert Chavez, Hermès of Paris US CEO, and Pascal Mussard, Hermès Artistic Director

Robert Chavez, Hermès of Paris US CEO, and Pascal Mussard, Hermès Artistic Director

 

extras

"Coming Soon" windows for Madison Ave. Selected sketches from advent calendar windows.

 

This project was an amazing journey from concept to completion.

Thanks to CD, Michael Goldberg, and the teams at DML & Hermès for the opportunity to create this world and its many iterations.